VISITOR’S AWARENESS AND PERCEPTION OF MARKETING IN SELECTED HOTELS IN ONDO STATE, NIGERIA

Abstract One of the industries with the fastest growth rate is the hospitality and tourism sector. However, in the less developed economies, the hospitality industry has low awareness in the importance of advertising their products and services. Hence, this study was carried out to investigate the visitors’ awareness and perception of advertising the products and […]

SURVEY OF AFRICAN FOREST ELEPHANT (Loxodonta cyclotis) IN IDANRE FOREST RESERVE, ONDO STATE, NIGERIA

Abstract The study was undertaken to assess the trends and status of forest elephants decline in Idanre Forest Reserve. Reconnaissance survey was conducted prior to data collection from the site. Data collection was carried out with a structured questionnaire, which was administered to 120 respondents at the study area. Analytical techniques were employed by random […]

PULL MOTIVATION AND TRAVEL CHARACTERISTICS OF VISITORS TO IDANRE HILLS CULTURAL HERITAGE SITE, NIGERIA

Abstract Culture and heritage sites have increasingly gained global attention thereby adding to the rise in recognition of world tourism. This study aimed to investigate the travel characteristics and pull motivations of visitors to Idanre Hills, Ondo State, Nigeria. One hundred and twenty copies of structured questionnaire were randomly administered to visitors at the site. […]